Google Adwords (PPC) Training by Industry Experts

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Our Training Process

Google Adwords (PPC) - Syllabus, Fees & Duration

  • Introduction to Paid Advertising

    • What is Paid advertising
    • Benefits of Paid advertising
    • Business objectives in paid ads
    • Branding Campaign
    • Direct marketing campaign
    • Paid advertising channels
    • Paid Bidding Strategies
    • Premium Ad Networks
  • Introduction to Google Ads(PPC)

    • Overview of Google Ads
    • Account Setup
    • Billing Methods
    • Old Version vs. New version
    • Google Ads Interface Tour
    • Basic Google ads Terminology
    • Recent updates in Google Ads
    • Account structure in Google Ads
    • Account Limits
  • PPC(Pay Per Click Campaign)

    • Types of Campaigns
    • Defining the objective of the campaign
    • Location Targeting
    • Language Settings
    • Google Partners
    • Bidding Strategies
    • Defining the Budget
    • Ad Scheduling
    • Ad delivery and Ad Rotation
  • AdGroups and Keywords Setup

    • What is Ad Group?
    • How to set up Ad Groups
    • Keyword Research
    • Keyword Match Types
    • Broad Match
    • Broad Match Modifier
    • Phrase Match
    • Exact Match
    • Negative Match
    • Keyword Planner Tool
    • Creating a Plan with Estimations
    • Adding Keywords to Ad Groups
  • Ad Formats and Guidelines

    • Types of Ads
    • Expanded Ad Format
    • Responsive Ad Format
    • Call Only Ad
    • Structure of Ad
    • Elements of Effective Ads
    • Writing the Ad Copy
    • Final URL of Ad
    • URL Options
    • Mobile URL Option
    • Best and Worst Ads Examples
    • Google Ads Guidelines
    • Copyrights & Trademark Guidelines
  • Google Ads Auction and Bidding

    • What is Ads Auction
    • What is Ad Rank
    • What is Quality Score
    • How to improve Quality Score
    • Improving Ad Relevance
    • Improving Landing Page Experience
    • Improving the CTR
    • What is Actual CPC?
    • How QS affects the Cost?
    • Types of CPC’s
    • Bidding Strategies
    • Auction Insights Tool
  • Ad Extensions

    • Sitelinks Extension
    • Callout Extension
    • Structured Snippet
    • Call Extension
    • Message Extension
    • Location Extension
    • Affiliate Location Extension
    • Price & Promotion Extension
    • App Extension
    • Automated Extensions
  • Conversion Tracking

    • What is Conversion
    • Types of Conversions
    • Website Conversion
    • App Conversion
    • Call Conversion
    • Offline Conversions
    • Implementation Conversion Tracking
    • Practical Case Study
    • Analyzing Conversion Reports
    • ROI Calculation
  • Campaign Reports Analysis

    • Key Performance Indicators (KPIs)
    • Different Levels of Data Analysis
    • Segmenting Data
    • Filtering Data
    • Column Customization
    • Search Terms Report
    • Auction Insights Report
    • Keyword Reports
    • Automated Rules
    • Dimensions Report
  • Display Ads Campaign

    • What is Display Ads
    • Objectives of Display Campaign
    • Bidding Strategies
    • Budget Settings
    • Audience Targeting Methods
    • Demographic Targeting
    • Content-based Targeting
    • Automated Targeting
    • Types of Ad Formats
    • Creating Custom Ads
    • Conversion Tracking
    • Gmail Ads
    • Creating a Gmail Ads Campaign
  • Remarketing Campaign

    • What is Remarketing
    • How to build audience list
    • Types of Remarketing Audience
    • Website audience
    • App Audience
    • Customer List
    • Custom Remarketing List
    • Create a Remarketing Campaign
    • Remarketing Ads
    • Conversion Tracking
    • Common troubleshooting issues.
    • Measuring Results of Campaign
  • Video Marketing with YouTube

    • Why video marketing?
    • Setting a Video Campaign
    • The objective of Video marketing
    • Instream Ads
    • Discovery Ads
    • YouTube Targeting options
    • Bidding Types
    • Type of YouTube Ads
    • Creating a YouTube Ad
    • Remarketing Lists on YouTube
    • Reporting and Analysis
  • Shopping Ads Campaign

    • What are Shopping ads
    • Shopping Campaign Setup
    • Google Merchant Centre
    • Datafeed Setup
    • Types of Datafeed
    • Datafeed Properties
    • Adgroups and Product groups
    • Bidding strategies
    • Reporting and Analysis
  • Mobile Marketing Campaign

    • Why Mobile marketing
    • Types of Mobile marketing campaigns
    • Creating Universal app campaign
    • Bidding Strategies
    • Location & Budget settings
    • Ad Formats
    • Conversion Tracking
    • Reports
  • Google Ads Tools

    • Opportunities Tool
    • Account Access Levels
    • Change History Tool
    • PPC Manager Account (My Client Center)
    • Google Ads Editor
    • Google Scripts
    • Business Manager
    • Account Linking

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Google Adwords (PPC) Jobs in Chennai

Enjoy the demand

Find jobs related to Google Adwords (PPC) in search engines (Google, Bing, Yahoo) and recruitment websites (monsterindia, placementindia, naukri, jobsNEAR.in, indeed.co.in, shine.com etc.) based in Chennai, chennai and europe countries. You can find many jobs for freshers related to the job positions in Chennai.

  • Google Ads Specialist
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  • Paid Ads Expert
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Google Adwords (PPC) internship jobs in Chennai

Google Adwords (PPC) Internship/Course Details

Google Adwords (PPC) PPC user data is beneficial to your SEO strategy.Customers who search for relevant terms on Google Search and Maps will see a Google Ad. It is Google's advertising platform, where users are presented with ads after performing a search. However, many of them are operated at a loss, resulting in businesses missing out on the tremendous potential to boost their return on investment. Furthermore, including a variety of different ad formats in your content distribution plan will help you keep your marketing and advertising efforts fresh by targeting customers at various stages of your sales funnels. One of the most appealing features of Google AdWords is the ability to choose the time and day when you want your ads to appear. One of the most appealing features of Google AdWords is the ability to choose the time and day when you want your ads to appear. Google Ads (PPC) online coaching is used to teach students how to run a successful Google campaign. Our knowledgeable instructors can begin the Google AdWords for Beginners course at the learner's convenience. Our experts can teach you all you need to know about Google Advertisements, from setting up an account to creating ads and running them efficiently while analyzing the results.

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List of Training Institutes / Companies in Chennai

  • Websitica Technologies [ Web Design Chennai , Anna nagar] Address: 16/148, 2rd Floor, V.V. Koil Street,Thirumangalam , Anna Nagar, Chennai, Tamil Nadu 600040 Phone: 099403 57378 , website:https://www.facebook.com/websitica/
  • Mobile Service Training in Chennai - Cell Phone Training Courses in Chennai Address: No.820/, Opp.To Panchaliamman tamilnadu Kannan, 599, Poonamallee High Rd, Temple View Colony, Chennai, Tamil Nadu 600106 Phone: 097909 09015 , website:https://www.sulekha.com/mobile-servicing-job-training/chennai
  • HTC Global Services Ltd Address: HTC Towers No.41,GST Road, Guindy Flyover, Chennai, Tamil Nadu 600032 Phone: 044 2233 8888 , website:https://www.htcinc.com/
  • Social Beat Address: Fountain Plaza, Pantheon Rd, Egmore, Chennai, Tamil Nadu 600008 Phone: 044 4206 5648 , website:https://www.socialbeat.in/
  • SEO SERVICES, SOCIAL MEDIA MARKETING COMPANY CHENNAI Address: No.187, Kalainger Nagar, Kovilpathagai, Avadi, Chennai, Tamil Nadu 600062 Phone: 098402 44691 , website:www.ummstudios.com/digital-marketing.html
 courses in Chennai

Chennai, one of the metropolitan cities in the Asian nation, is commonly called the cultural capital of Asian nation for its deep- nonmoving traditions and long heritage. kilometers with the Bay of Bengal on the east. Chennai, the fourth largest city in India has a population of around six million. Also, Chennai, being a crucial metropolitan town is incredibly socially connected to any or all the key cities of India as well as with the countries overseas. There are hundreds of companies which related IT field. There are hundreds of companies which related IT field. .

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