Google Adwords (PPC) Online Live Training by Industry Experts

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Our Training Process

Google Adwords (PPC) - Syllabus, Fees & Duration

  • Introduction to Paid Advertising

    • What is Paid advertising
    • Benefits of Paid advertising
    • Business objectives in paid ads
    • Branding Campaign
    • Direct marketing campaign
    • Paid advertising channels
    • Paid Bidding Strategies
    • Premium Ad Networks
  • Introduction to Google Ads(PPC)

    • Overview of Google Ads
    • Account Setup
    • Billing Methods
    • Old Version vs. New version
    • Google Ads Interface Tour
    • Basic Google ads Terminology
    • Recent updates in Google Ads
    • Account structure in Google Ads
    • Account Limits
  • PPC(Pay Per Click Campaign)

    • Types of Campaigns
    • Defining the objective of the campaign
    • Location Targeting
    • Language Settings
    • Google Partners
    • Bidding Strategies
    • Defining the Budget
    • Ad Scheduling
    • Ad delivery and Ad Rotation
  • AdGroups and Keywords Setup

    • What is Ad Group?
    • How to set up Ad Groups
    • Keyword Research
    • Keyword Match Types
    • Broad Match
    • Broad Match Modifier
    • Phrase Match
    • Exact Match
    • Negative Match
    • Keyword Planner Tool
    • Creating a Plan with Estimations
    • Adding Keywords to Ad Groups
  • Ad Formats and Guidelines

    • Types of Ads
    • Expanded Ad Format
    • Responsive Ad Format
    • Call Only Ad
    • Structure of Ad
    • Elements of Effective Ads
    • Writing the Ad Copy
    • Final URL of Ad
    • URL Options
    • Mobile URL Option
    • Best and Worst Ads Examples
    • Google Ads Guidelines
    • Copyrights & Trademark Guidelines
  • Google Ads Auction and Bidding

    • What is Ads Auction
    • What is Ad Rank
    • What is Quality Score
    • How to improve Quality Score
    • Improving Ad Relevance
    • Improving Landing Page Experience
    • Improving the CTR
    • What is Actual CPC?
    • How QS affects the Cost?
    • Types of CPC’s
    • Bidding Strategies
    • Auction Insights Tool
  • Ad Extensions

    • Sitelinks Extension
    • Callout Extension
    • Structured Snippet
    • Call Extension
    • Message Extension
    • Location Extension
    • Affiliate Location Extension
    • Price & Promotion Extension
    • App Extension
    • Automated Extensions
  • Conversion Tracking

    • What is Conversion
    • Types of Conversions
    • Website Conversion
    • App Conversion
    • Call Conversion
    • Offline Conversions
    • Implementation Conversion Tracking
    • Practical Case Study
    • Analyzing Conversion Reports
    • ROI Calculation
  • Campaign Reports Analysis

    • Key Performance Indicators (KPIs)
    • Different Levels of Data Analysis
    • Segmenting Data
    • Filtering Data
    • Column Customization
    • Search Terms Report
    • Auction Insights Report
    • Keyword Reports
    • Automated Rules
    • Dimensions Report
  • Display Ads Campaign

    • What is Display Ads
    • Objectives of Display Campaign
    • Bidding Strategies
    • Budget Settings
    • Audience Targeting Methods
    • Demographic Targeting
    • Content-based Targeting
    • Automated Targeting
    • Types of Ad Formats
    • Creating Custom Ads
    • Conversion Tracking
    • Gmail Ads
    • Creating a Gmail Ads Campaign
  • Remarketing Campaign

    • What is Remarketing
    • How to build audience list
    • Types of Remarketing Audience
    • Website audience
    • App Audience
    • Customer List
    • Custom Remarketing List
    • Create a Remarketing Campaign
    • Remarketing Ads
    • Conversion Tracking
    • Common troubleshooting issues.
    • Measuring Results of Campaign
  • Video Marketing with YouTube

    • Why video marketing?
    • Setting a Video Campaign
    • The objective of Video marketing
    • Instream Ads
    • Discovery Ads
    • YouTube Targeting options
    • Bidding Types
    • Type of YouTube Ads
    • Creating a YouTube Ad
    • Remarketing Lists on YouTube
    • Reporting and Analysis
  • Shopping Ads Campaign

    • What are Shopping ads
    • Shopping Campaign Setup
    • Google Merchant Centre
    • Datafeed Setup
    • Types of Datafeed
    • Datafeed Properties
    • Adgroups and Product groups
    • Bidding strategies
    • Reporting and Analysis
  • Mobile Marketing Campaign

    • Why Mobile marketing
    • Types of Mobile marketing campaigns
    • Creating Universal app campaign
    • Bidding Strategies
    • Location & Budget settings
    • Ad Formats
    • Conversion Tracking
    • Reports
  • Google Ads Tools

    • Opportunities Tool
    • Account Access Levels
    • Change History Tool
    • PPC Manager Account (My Client Center)
    • Google Ads Editor
    • Google Scripts
    • Business Manager
    • Account Linking

Download Google Adwords (PPC) Syllabus
Course Fees
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Google Adwords (PPC) Jobs in Trivandrum

Enjoy the demand

Find jobs related to Google Adwords (PPC) in search engines (Google, Bing, Yahoo) and recruitment websites (monsterindia, placementindia, naukri, jobsNEAR.in, indeed.co.in, shine.com etc.) based in Trivandrum, chennai and europe countries. You can find many jobs for freshers related to the job positions in Trivandrum.

  • Google Ads Specialist
  • Google Ads Expert
  • PPC Campaign Manager
  • Digital Marketing Executive
  • Campaign Manager
  • Paid Ads Expert
  • PPC Executive
  • Google Ads Manager
  • Digital Ads Expert
  • Google Ads Trainer
Google Adwords (PPC) internship jobs in Trivandrum

Google Adwords (PPC) Internship/Course Details

Google Adwords (PPC) When compared to traditional advertising, Google Ads is more cost-effective, and the benefits multiply for large organizations because you can effectively scale ad expenditure.Customers who search for relevant terms on Google Search and Maps will see a Google Ad. However, many of them are operated at a loss, resulting in businesses missing out on the tremendous potential to boost their return on investment. However, many of them are operated at a loss, resulting in businesses missing out on the tremendous potential to boost their return on investment. PPC ads are not affected by algorithm modifications. One of the most appealing features of Google AdWords is the ability to choose the time and day when you want your ads to appear. It allows you to contact potential clients based on their Trivandrum. In today's environment, most businesses prefer digital advertisements to traditional advertisements because it reaches everyone quickly. Basic computer science skills and an interest in digital marketing are required to participate in our Google Ads class. Our experts can teach you all you need to know about Google Advertisements, from setting up an account to creating ads and running them efficiently while analyzing the results.

Success Stories

The enviable salary packages and track record of our previous students are the proof of our excellence. Please go through our students' reviews about our training methods and faculty and compare it to the recorded video classes that most of the other institutes offer. See for yourself how TechnoMaster is truly unique.

List of Training Institutes / Companies in Trivandrum

  • Datsun cars nissan cars trivandrum | Address: nissan Datsun car showroom 9895443378 Marikar automobiles & services pvt ltd N.H 47 Bypass ,Anayra, Po, Venpalavattom, Thiruvananthapuram, Kerala 695029, India | Category: Car dealer, Car dealer | Website: nissan.in | Contact Details: +91 2740506
  • Paarijaatham.com - Trivandrum | Address: Sasthamangalam, Thiruvananthapuram, Kerala 695010, India | Category: Boutique, Boutique | Website: paarijaatham.com | Contact Details: +91 99409 78109
  • Ladder Kerala Trivandrum | Address: SS Kovil Rd, opp. Co operative College, Santhi Nagar, Thampanoor, Thiruvananthapuram, Kerala 695001, India | Category: Construction company consultant architect civil engineering construction structured building builders, Construction company consultant architect civil engineering construction structured building builders | Website: ladderkerala.com | Contact Details:
  • Kaffeehaus Trivandrum | Address: Sree Sai, MP Appan Rd, Near Govt College of women, Vazhuthacaud, Thiruvananthapuram, Kerala 695014, India | Category: Restaurant, Restaurant | Website: kaffeehaus.in | Contact Details: +91 471 485 1133
  • water proofing trivandrum bathroom leak Thiruvanthapuram wall dampness kerala waterproofing | Address: Rose Nagar, Sreekariyam, Thiruvananthapuram, Kerala 695017, India | Category: Water damage restoration service, Water damage restoration service | Website: | Contact Details:
  • Spenlo: Online Grocery Shopping Trivandrum | Address: | Category: Grocery delivery service, Grocery delivery service | Website: spenlo.com | Contact Details: +91 91886 44020
  • MCA Project Training Centre | Btech Mtech BCA MCA Projects in Trivandrum | Address: Trinity, Radheyam Tower, Gandhariamman Kovil Road, Pulimood, Thiruvananthapuram, Kerala 695001, India | Category: Training centre , Training centre | Website: trinitytechnology.in | Contact Details: +91 94473 87064
  • Lenovo Laptop | Desktop Service center Tirunelveli | Address: No.104b,1st floor murali tower, Trivandrum Rd, opp voc stadium, Tirunelveli, Tamil Nadu 627002, India | Category: Computer repair service, Computer repair service | Website: | Contact Details: +91 82480 90039
  • alleppey parcel service trivandrum | Address: attakulangara-killipalam by pass road, Thiruvananthapuram, Kerala 695036, India | Category: Courier service, Courier service | Website: | Contact Details: +91 94465 78788
  • Archers Lounge by Jithu & Nithu Joseph (Boutique in Trivandrum) | Address: Near Sunny Diamonds, Marappalam Rd, opposite Sree Balasubramanya Swami Temple, Pattom, Thiruvananthapuram, Kerala 695004, India | Category: Boutique, Boutique | Website: archerslounge.com | Contact Details: +91 97453 22151
  • iClass Trivandrum | Address: Railway Station Rd, Thampanoor, Thiruvananthapuram, Kerala 695036, India | Category: Training centre , Training centre | Website: iclasstrainingtrivandrum.in | Contact Details: +91 88242 03300
  • Bytelabz Software Solutions Pvt LTD Address: AKG Road, Thengazhisseril Building, Peroorkada, Thiruvananthapuram, Kerala 695005 Phone: 0471 243 0169, website:bytelabz.com
  • Navigator IT Solutions Address: Niranjan Towers,Vellayambalam,Trivandrum-695010, TC 15/50-6, Vellayambalam - Sasthamangalam Rd, Vellayambalam, Thiruvananthapuram, Kerala 695010 mobile: 094977 50586, website:navigatoritsolutions.com
  • Sree Chitra Thirunal College of Engineering Address: CTO Colony, Pappanamcode, Thiruvananthapuram, Kerala 695018 Phone: 0471 249 0572, website:www.sctce.ac.in
  • Zayn Technologies Pvt Ltd Address: 2nd Floor, Sea Jewel, Plamood-PMG One Way, Plamood, Plamood-PMG one Way, Salem-Kanyakumari Highway, PMG, Thiruvananthapuram, Kerala 695033 mobile: 0471 401 6113, website:zayntechnologies.com
  • Cearsleg Technologies Pvt Ltd Address: Digital Marketing Services - Parameswara Towers, T.C. 15/1948(3), Vazhuthacaud, Thiruvananthapuram, Kerala 695014 Phone: 0471 321 733, website:www.cearsleg.com
 courses in Trivandrum
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