Digital Marketing / SEO (Full Course) Online Live Classes by Experts

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Digital Marketing / SEO (Full Course) - Syllabus, Fees & Duration

  • Introduction – Digital Marketing
  • Introduction - Search Engine Optimization
  • Caching, Crawling & Indexing
  • Google / Yahoo / Bing Algorithms
  • Competitor Website Analysis
  • Domain Name Registration
  • Basics of Server Configurations & Settings
  • File Names / Directories / Sub Domains
  • HTML5 Tags
  • CSS, Bootstrap (Mobile Friendly) Style Sheets
  • Website Designing using Templates
  • Basics of Canva
  • Basics of Photoshop
  • Blogger, WordPress
  • Meta Tags, Title Tags, Head Tags, Fav icon
  • Page Layout, Content Optimization
  • Working of Robots.txt, Do-Follow Links
  • Internal / External Linking
  • Image Optimization
  • YouTube Video Integration
  • Google Map Integration on Webpages
  • Google My Business (Google Local Seo)
  • Social Media Plugins
  • Keyword Analysis / New Trends
  • Google Search Operators
  • Google Webmaster Tools
  • Google Analytics
  • Google Copyrights Verisign
  • Payment Gateways
  • Interactive / Dynamic Websites
  • Live Chat Integrations on Websites
  • Whatsapp Integrations on Websites
  • Breadcrumbs using Schema.org
  • W3 Standard HTML Validation
  • 404, 403 Error Checking
  • Plagiarism / Grammar / Spelling Checking
  • URL Redirection / htaccess / Seo Friendly URL
  • RSS Feeds, XML Sitemap
  • On Page SEO Tools
  • Web Hosting (FTP)

Download On-Page SEO Syllabus

  • What is Social Media?
  • Understanding the existing Social Media paradigms & psychology
  • How social media marketing is different than others
  • Forms of Internet marketing
  • Facebook marketing

    • Understanding Facebook marketing
    • Practical session 1
    • Creating Facebook page
    • Uploading contacts for invitation
    • Exercise on fan page wall posting
    • engagement
    • Facebook advertising
    • Types of Facebook advertising
    • Best practices for Facebook advertising
    • Understanding Facebook best practices
    • Creating Facebook advertising campaign
    • Targeting in ad campaign
    • Payment module- CPC vs CPM vs CPA
    • Setting up conversion tracking
    • Using power editor tool for adv.
    • Advanced Facebook advertising using tools
  • Linkedin Marketing

    • What is LinkedIn?
    • Understanding LinkedIn
    • Company profile vs Individual profiles
    • Understanding Linkedin groups
    • How to do marketing on LinkedIn groups
    • Linkedin advertising & it’s best practices
    • Increasing ROI from LinkedIn ads
    • Linkedin publishing
    • Company pages
    • Adv on linkedIn
    • Display vs text
  • Twitter Marketing

    • Understanding Twitter
    • Tools to listen & measure Influence on Twitter
    • How to do marketing on Twitter
    • Black hat techniques of twitter marketing
    • Advertising on Twitter
    • Creating campaigns
    • Types of ads
    • Tools for twitter marketing
    • Twitter Advertising
    • Twitter Cards
  • Video Marketing

    • Understanding Video Campaign
    • Creating 1st Video Campaign
    • Importance of video marketing
    • Benefits of video marketing
    • Using youtube for business
    • Developing youtube video marketing Strategy
    • Bringing visitors from youtube videos to your website
    • Creating Video ADgroups
    • Targeting Options
    • Understanding Bid Strategy

Download Social Media Marketing Syllabus

  • Email marketing overview

    • Introduction to Advanced Email Marketing
    • Fundamentals of Email Marketing
    • Email Best Practices and Myths
    • Bulk Email concept
    • Things you can do with Emails
  • Elements of marketing emails

    • Advantages of the different text formats (HTML or Plain Text)
    • Permissions & E-permissions
    • Frequency & Ethics of Newsletters
    • Defining your Goals
    • Email Marketing Strategies
  • Email Marketing Tools and Software

    • Email Software and Tools
    • Email Software Analysis
    • Selecting Email Software
    • Importing Email Lists
    • Practical on 3 Software for Lists
    • Custom Fields
    • Double Opt-IN
    • Lead or Contact Fields
    • Content First
    • Sending Email Campaign
    • Sending HTML Email Campaign
    • Sending Mobile Responsive Email
    • Email Open Rate
    • Email Click Through Rate
    • Email A/B Testing
    • Variant Case Study
    • Segmentation Strategy
    • List Segmentation and Campaign
  • Email Marketing Templates

Download Email Marketing Syllabus

  • Introduction to Paid Advertising

    • What is Paid advertising
    • Benefits of Paid advertising
    • Business objectives in paid ads
    • Branding Campaign
    • Direct marketing campaign
    • Paid advertising channels
    • Paid Bidding Strategies
    • Premium Ad Networks
  • Introduction to Google Ads(PPC)

    • Overview of Google Ads
    • Account Setup
    • Billing Methods
    • Old Version vs. New version
    • Google Ads Interface Tour
    • Basic Google ads Terminology
    • Recent updates in Google Ads
    • Account structure in Google Ads
    • Account Limits
  • PPC(Pay Per Click Campaign)

    • Types of Campaigns
    • Defining the objective of the campaign
    • Location Targeting
    • Language Settings
    • Google Partners
    • Bidding Strategies
    • Defining the Budget
    • Ad Scheduling
    • Ad delivery and Ad Rotation
  • AdGroups and Keywords Setup

    • What is Ad Group?
    • How to set up Ad Groups
    • Keyword Research
    • Keyword Match Types
    • Broad Match
    • Broad Match Modifier
    • Phrase Match
    • Exact Match
    • Negative Match
    • Keyword Planner Tool
    • Creating a Plan with Estimations
    • Adding Keywords to Ad Groups
  • Ad Formats and Guidelines

    • Types of Ads
    • Expanded Ad Format
    • Responsive Ad Format
    • Call Only Ad
    • Structure of Ad
    • Elements of Effective Ads
    • Writing the Ad Copy
    • Final URL of Ad
    • URL Options
    • Mobile URL Option
    • Best and Worst Ads Examples
    • Google Ads Guidelines
    • Copyrights & Trademark Guidelines
  • Google Ads Auction and Bidding

    • What is Ads Auction
    • What is Ad Rank
    • What is Quality Score
    • How to improve Quality Score
    • Improving Ad Relevance
    • Improving Landing Page Experience
    • Improving the CTR
    • What is Actual CPC?
    • How QS affects the Cost?
    • Types of CPC’s
    • Bidding Strategies
    • Auction Insights Tool
  • Ad Extensions

    • Sitelinks Extension
    • Callout Extension
    • Structured Snippet
    • Call Extension
    • Message Extension
    • Location Extension
    • Affiliate Location Extension
    • Price & Promotion Extension
    • App Extension
    • Automated Extensions
  • Conversion Tracking

    • What is Conversion
    • Types of Conversions
    • Website Conversion
    • App Conversion
    • Call Conversion
    • Offline Conversions
    • Implementation Conversion Tracking
    • Practical Case Study
    • Analyzing Conversion Reports
    • ROI Calculation
  • Campaign Reports Analysis

    • Key Performance Indicators (KPIs)
    • Different Levels of Data Analysis
    • Segmenting Data
    • Filtering Data
    • Column Customization
    • Search Terms Report
    • Auction Insights Report
    • Keyword Reports
    • Automated Rules
    • Dimensions Report
  • Display Ads Campaign

    • What is Display Ads
    • Objectives of Display Campaign
    • Bidding Strategies
    • Budget Settings
    • Audience Targeting Methods
    • Demographic Targeting
    • Content-based Targeting
    • Automated Targeting
    • Types of Ad Formats
    • Creating Custom Ads
    • Conversion Tracking
    • Gmail Ads
    • Creating a Gmail Ads Campaign
  • Remarketing Campaign

    • What is Remarketing
    • How to build audience list
    • Types of Remarketing Audience
    • Website audience
    • App Audience
    • Customer List
    • Custom Remarketing List
    • Create a Remarketing Campaign
    • Remarketing Ads
    • Conversion Tracking
    • Common troubleshooting issues.
    • Measuring Results of Campaign
  • Video Marketing with YouTube

    • Why video marketing?
    • Setting a Video Campaign
    • The objective of Video marketing
    • Instream Ads
    • Discovery Ads
    • YouTube Targeting options
    • Bidding Types
    • Type of YouTube Ads
    • Creating a YouTube Ad
    • Remarketing Lists on YouTube
    • Reporting and Analysis
  • Shopping Ads Campaign

    • What are Shopping ads
    • Shopping Campaign Setup
    • Google Merchant Centre
    • Datafeed Setup
    • Types of Datafeed
    • Datafeed Properties
    • Adgroups and Product groups
    • Bidding strategies
    • Reporting and Analysis
  • Mobile Marketing Campaign

    • Why Mobile marketing
    • Types of Mobile marketing campaigns
    • Creating Universal app campaign
    • Bidding Strategies
    • Location & Budget settings
    • Ad Formats
    • Conversion Tracking
    • Reports
  • Google Ads Tools

    • Opportunities Tool
    • Account Access Levels
    • Change History Tool
    • PPC Manager Account (My Client Center)
    • Google Ads Editor
    • Google Scripts
    • Business Manager
    • Account Linking

Download Google Adwords (PPC) Syllabus

Section 1: Introduction to YouTube and video marketing

  • Evolution of YouTube
  • The power of online video
  • Why YouTube SEO is important
  • Keeping up with YouTube algorithm changes

Section 2: Producing a Video Content Strategy

  • Content creation planning & strategy
  • Producing a content calendar
  • Identifying content trends
  • What makes content “Shareable”?

Section 3: Publishing Videos and YouTube SEO

  • Video title optimization
  • Video description optimization
  • Video Tags
  • Video thumbnails

Section 4: Content Curation Techniques for Higher Engagement

  • The power of playlisting
  • Optimizing archive and library content
  • Passive content curation

Section 5: Content Distribution and Promotion

  • Other content distribution platforms
  • Paid vs unpaid promotion

Section 6: Passive & Active Cross-promotion

  • What is cross-promotion?
  • What is collaboration?
  • Active cross-promotion techniques
  • Passive cross-promotion techniques

Section 7: Understanding YouTube data & analytics

  • Basics of YouTube Analytics
  • What is watch-time & why is it so important?
  • Understanding your audience via YouTube Analytics
  • Key metrics to track

Download YouTube Marketing Syllabus

Domain Name Registration

  • Search Domains
  • Top Level Domains (TLD)
  • Country wise domains
  • Domain name registrations
  • Sub Domains

Web Server Settings

  • How to Choose Web server?
  • Dedicated Server, Shared Server, VPS Hosting & Cloud Hosting
  • Basics of Web Server Control Panel
  • DNS Settings
  • Web Server Performance
  • Add on Primary Domains
  • Create sub domains

FTP Software Installations

  • FTP Software
  • FTP Software Installation
  • FTP Configuration
  • How to use FTP Software
  • Upload / Download files using FTP Software

Download Web Hosting (FTP) Syllabus

OFF Page SEO (Link Building Techniques)

  • Introduction - Off Page SEO
  • Why we need Off Page SEO?
  • How to do Off Page SEO Successfully?
  • Off Page SEO - Factors
  • Best Off Page SEO Strategies
  • Different Type of Links
  • Link Placing
  • Authority (DA & PA)
  • Content Marketing
  • Link Building in Social Media (Facebook, Instagram, Twitter etc)
  • Influencer Marketing
  • Guest Posting / Reviews
  • Google My Business (GMP) Local SEO
  • What is Branding
  • On Page SEO v/s OFF Page SEO
  • Article Submission
  • Forum Submission
  • Quora Posting
  • Social Bookmarking
  • Link Building on Tumblr
  • Link Building on Pinterest
  • Reddit Link Building Techniques
  • CrunchBase Link Building Techniques
  • Youtube Video Marketing
  • Online Press Release
  • Directory Submission
  • Classified Listings
  • Search Engine Submission
  • Pinging
  • Blogging on Blogger.com, Wordpress.com etc
  • Off Page SEO Tools
  • Social Media Analytics
  • Download Off-Page SEO Syllabus
Course Fees
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Digital Marketing / SEO (Full Course) Jobs in Bangalore

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  • seo analyst
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Digital Marketing / SEO (Full Course) internship jobs in Bangalore

Digital Marketing / SEO (Full Course) Internship/Course Details

Digital Marketing / SEO (Full Course) Since 2001, We provide digital marketing (SEO) full courses in Bangalore with real time internships on web design, wordpress, on page seo, off page seo, facebook marketing, sem, youtube, google ads, email marketing, search engine positions, seo tools, google business (map) listings, webmaster tools, directory listings, content writing. .

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List of Training Institutes / Companies in Bangalore

  • MultisoftwareDigitalTechnologies-WebDesigner&Development&DigitalMarketingCompanyInBangalore | Location details: #17/1,17th A Cross,12th Main Road Malleshwaram West,near Nirmala Rani High school, Bengaluru, Karnataka 560055, India | Classification: Website designer, Website designer | Visit Online: multisoftdigitech.com | Contact Number (Helpline): +91 96200 45200
  • ExcelR-DataScience,DataAnalyticsCourseTrainingInBangalore | Location details: 49, 1st Cross, 27th Main, Behind Tata Motors, 1st Stage, BTM Layout, Bengaluru, Karnataka 560068, India | Classification: Training centre , Training centre | Visit Online: excelr.com | Contact Number (Helpline): +91 96321 56744
  • WebDesigningBangalore-SalesDrivenWebsiteDesigning | Location details: 241, 2nd Floor, Giri Nagar, Avalahalli BDA, Bengaluru, Karnataka 560085, India | Classification: Website designer, Website designer | Visit Online: | Contact Number (Helpline): +91 98860 63777
  • AtharBhatt|DigitalMarketingExpertFreelancer&ConsultantInBangalore | Location details: Nagavara, Bengaluru, Karnataka 560077, India | Classification: Internet marketing service, Internet marketing service | Visit Online: jinconnect.com | Contact Number (Helpline):
  • ASIAN3DFLOORING&3DWALLPAPERINBANGALORE | Location details: 7899222244 Gubbanna Industrial Estate, 6th Block, Rajajinagar, Bengaluru, Karnataka 560010, India | Classification: Flooring contractor, Flooring contractor | Visit Online: 3dfloor.weebly.com | Contact Number (Helpline): +91 78992 22244
  • WebDesigners | Location details: Aries 80 Feet Road bangalore, Bengaluru, Karnataka 560038, India | Classification: Website designer, Website designer | Visit Online: classywriteups.com | Contact Number (Helpline): +91 95342 02188
  • PeopleClick-LiveDigitalMarketingTrainingBangalore | Location details: Sanctuary No 102,BTM2nd Stage,Behind HDFC Bank, Near SIlk Board,Bangalore, Bengaluru, Karnataka 560068, India | Classification: Training centre , Training centre | Visit Online: digitalmarketingtrainingbangalore.com | Contact Number (Helpline): +91 97418 38807
  • HospitechHealthcareConsultancy | Location details: #88, Shreya Building,1st main, RMV 2nd stage,, Sanjaynagar main road,Ashwathnagar, Bangalore-560094, Bengaluru, Karnataka 560094, India | Classification: Health consultant, Health consultant | Visit Online: hospitechhealth.com | Contact Number (Helpline): +91 97397 08532
  • DigitalMarketingCompany|SEO|WebsiteDeveloping|SMM|SMO|MarcResources|Bangalore | Location details: 163 1st floor Vanguard Rise 5th main, HAL Old Airport Rd, Konena Agrahara, Bengaluru, Karnataka 560017, India | Classification: Website designer, Website designer | Visit Online: | Contact Number (Helpline):
  • IGeekSTechnologies-IEEE2019FINALYEARPROJECTSFORBE/M.TECH/MCA/BCA/DIPLOMA/INTERNSHIPINBANGALORE | Location details: No: 19, MN Complex, 2nd Cross, Sampige Main Road, Malleswaram, Bengaluru, Karnataka 560003, India | Classification: Software company, Software company | Visit Online: makefinalyearproject.com | Contact Number (Helpline): +91 95905 44567
  • FLTECH-BestDigitalMarketingCompanyInBangalore|BestWebDesignCompanyInBangalore | Location details: Mahaveer cornet, #147/148, 5th Block, Kengeri Satellite Town, Bengaluru, Karnataka 560060, India | Classification: Website designer, Website designer | Visit Online: | Contact Number (Helpline): +91 98860 69433
  • BangaloreHydroEngineers&ConsultantsPrivateLimited | Location details: #80D, 12th Cross Road, 1st phase Girinagar, Avalahalli, Phase 3, Banashankari, Bengaluru, Karnataka 560085, India | Classification: Engineering consultant, Engineering consultant | Visit Online: bhec.in | Contact Number (Helpline): +91 80 2674 0793
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  • BangaloreFruitMarket | Location details: 2nd Phase, 1259, 10th Cross Rd, Ananth Nagar, Electronic City, Bengaluru, Karnataka 560100, India | Classification: Market, Market | Visit Online: | Contact Number (Helpline):
  • ARPITABAJAJ | Location details: No.667, Bangalore - Mangalore Rd, Opp. Warehouse, Thanniruhalla, Hassan, Karnataka 573201, India | Classification: Motorcycle dealer, Motorcycle dealer | Visit Online: bajajauto.com | Contact Number (Helpline): +91 80953 50688
  • EdwiseInternational-Bangalore | Location details: N-601, 6th Floor, North Block, Front Wing, Manipal Centre, 47, Dickenson Road,, Off. M.G. Road, Bengaluru, Karnataka 560042, India | Classification: Consultant, Consultant | Visit Online: edwiseinternational.com | Contact Number (Helpline): +91 80 4350 3333
  • HKBK College of Engineering Address: 22/1,Opp.Manyata Tech park, Nagwara, Bengaluru, Karnataka 560045 Phone: 090350 22250 , Website: hkbk.edu.in/
  • Nitte Meenakshi Institute of Technology Address: Yelahanka, Bengaluru, Karnataka 560064 Phone: 080 2216 7803 , Website: www.nmit.ac.in/
  • Unika Infocom Bangalore Address: No.77 Mchs, Hsr Layout Sector 7, Lemon Grass Restaurant, Koramangala, Bengaluru, Karnataka 560034 Phone: 099339 91108 , Website: https://www.unikainfocom.in/
  • InstaDigit Address: A 799, 3rd Cross Road, 1st Stage, Domlur Layout, Bengaluru, Karnataka 560071 Phone: 081479 01887 , Website: www.instadigit.com/
 courses in Bangalore
The neighborhood economies offer maximum of the populace (such as really all terrible organizations) with their livelihoods. But there's little neighborhood repre- sentation in those businesses. vsnl. This paper indicates that an knowledge of poverty in towns together with Bangalore (frequently called India`s Silicon Valley) calls for greater atten- tion to the governance procedures wherein specific organizations compete for public invest- ments and guide. However, while the Indian financial coverage changed into hberalised from the mid-Eighties and greater perceptibly after 1991, it changed into the lnfomiation Technology industries that commenced to set up themselves in Bangalore basically to faucet the available expert skills, and to utilize the town's current base as a distinguished centre for excessive era industries. Meanwhile, the publicly sponsored “mega-projects” in Bangalore do little to guide the neighborhood economies that are so critical for the town`s prosperity; indeed, as this paper describes, many serve to disrupt them. net. This studies objectives to apprehend the motives for Bangalore's achievement in attracting each overseas and home IT industries (in particular among the mid-i 980s, while the Indian financial system confirmed the initial symptoms and symptoms of starting up, and the mid-I 990s), and investigates the quantity to which the town can hold to be the maximum favored region for IT enterprise withinside the country. Three studies hypotheses were examined on this studies examine. The company economies consist of the data era industries for which Bangalore is well-known.

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