Digital Marketing / SEO (Full Course) Training/Internship

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Our Training Process

Digital Marketing / SEO (Full Course) - Syllabus, Fees & Duration

  • Introduction – Digital Marketing
  • Introduction - Search Engine Optimization
  • Caching, Crawling & Indexing
  • Google / Yahoo / Bing Algorithms
  • Competitor Website Analysis
  • Domain Name Registration
  • Basics of Server Configurations & Settings
  • File Names / Directories / Sub Domains
  • HTML5 Tags
  • CSS, Bootstrap (Mobile Friendly) Style Sheets
  • Website Designing using Templates
  • Basics of Canva
  • Basics of Photoshop
  • Blogger, WordPress
  • Meta Tags, Title Tags, Head Tags, Fav icon
  • Page Layout, Content Optimization
  • Working of Robots.txt, Do-Follow Links
  • Internal / External Linking
  • Image Optimization
  • YouTube Video Integration
  • Google Map Integration on Webpages
  • Google My Business (Google Local Seo)
  • Social Media Plugins
  • Keyword Analysis / New Trends
  • Google Search Operators
  • Google Webmaster Tools
  • Google Analytics
  • Google Copyrights Verisign
  • Payment Gateways
  • Interactive / Dynamic Websites
  • Live Chat Integrations on Websites
  • Whatsapp Integrations on Websites
  • Breadcrumbs using Schema.org
  • W3 Standard HTML Validation
  • 404, 403 Error Checking
  • Plagiarism / Grammar / Spelling Checking
  • URL Redirection / htaccess / Seo Friendly URL
  • RSS Feeds, XML Sitemap
  • On Page SEO Tools
  • Web Hosting (FTP)

Download Syllabus - On-Page SEO

  • What is Social Media?
  • Understanding the existing Social Media paradigms & psychology
  • How social media marketing is different than others
  • Forms of Internet marketing
  • Facebook marketing

    • Understanding Facebook marketing
    • Practical session 1
    • Creating Facebook page
    • Uploading contacts for invitation
    • Exercise on fan page wall posting
    • engagement
    • Facebook advertising
    • Types of Facebook advertising
    • Best practices for Facebook advertising
    • Understanding Facebook best practices
    • Creating Facebook advertising campaign
    • Targeting in ad campaign
    • Payment module- CPC vs CPM vs CPA
    • Setting up conversion tracking
    • Using power editor tool for adv.
    • Advanced Facebook advertising using tools
  • Linkedin Marketing

    • What is LinkedIn?
    • Understanding LinkedIn
    • Company profile vs Individual profiles
    • Understanding Linkedin groups
    • How to do marketing on LinkedIn groups
    • Linkedin advertising & it’s best practices
    • Increasing ROI from LinkedIn ads
    • Linkedin publishing
    • Company pages
    • Adv on linkedIn
    • Display vs text
  • Twitter Marketing

    • Understanding Twitter
    • Tools to listen & measure Influence on Twitter
    • How to do marketing on Twitter
    • Black hat techniques of twitter marketing
    • Advertising on Twitter
    • Creating campaigns
    • Types of ads
    • Tools for twitter marketing
    • Twitter Advertising
    • Twitter Cards
  • Video Marketing

    • Understanding Video Campaign
    • Creating 1st Video Campaign
    • Importance of video marketing
    • Benefits of video marketing
    • Using youtube for business
    • Developing youtube video marketing Strategy
    • Bringing visitors from youtube videos to your website
    • Creating Video ADgroups
    • Targeting Options
    • Understanding Bid Strategy

Download Syllabus - Social Media Marketing

  • Email marketing overview

    • Introduction to Advanced Email Marketing
    • Fundamentals of Email Marketing
    • Email Best Practices and Myths
    • Bulk Email concept
    • Things you can do with Emails
  • Elements of marketing emails

    • Advantages of the different text formats (HTML or Plain Text)
    • Permissions & E-permissions
    • Frequency & Ethics of Newsletters
    • Defining your Goals
    • Email Marketing Strategies
  • Email Marketing Tools and Software

    • Email Software and Tools
    • Email Software Analysis
    • Selecting Email Software
    • Importing Email Lists
    • Practical on 3 Software for Lists
    • Custom Fields
    • Double Opt-IN
    • Lead or Contact Fields
    • Content First
    • Sending Email Campaign
    • Sending HTML Email Campaign
    • Sending Mobile Responsive Email
    • Email Open Rate
    • Email Click Through Rate
    • Email A/B Testing
    • Variant Case Study
    • Segmentation Strategy
    • List Segmentation and Campaign
  • Email Marketing Templates

Download Syllabus - Email Marketing

  • Introduction to Paid Advertising

    • What is Paid advertising
    • Benefits of Paid advertising
    • Business objectives in paid ads
    • Branding Campaign
    • Direct marketing campaign
    • Paid advertising channels
    • Paid Bidding Strategies
    • Premium Ad Networks
  • Introduction to Google Ads(PPC)

    • Overview of Google Ads
    • Account Setup
    • Billing Methods
    • Old Version vs. New version
    • Google Ads Interface Tour
    • Basic Google ads Terminology
    • Recent updates in Google Ads
    • Account structure in Google Ads
    • Account Limits
  • PPC(Pay Per Click Campaign)

    • Types of Campaigns
    • Defining the objective of the campaign
    • Location Targeting
    • Language Settings
    • Google Partners
    • Bidding Strategies
    • Defining the Budget
    • Ad Scheduling
    • Ad delivery and Ad Rotation
  • AdGroups and Keywords Setup

    • What is Ad Group?
    • How to set up Ad Groups
    • Keyword Research
    • Keyword Match Types
    • Broad Match
    • Broad Match Modifier
    • Phrase Match
    • Exact Match
    • Negative Match
    • Keyword Planner Tool
    • Creating a Plan with Estimations
    • Adding Keywords to Ad Groups
  • Ad Formats and Guidelines

    • Types of Ads
    • Expanded Ad Format
    • Responsive Ad Format
    • Call Only Ad
    • Structure of Ad
    • Elements of Effective Ads
    • Writing the Ad Copy
    • Final URL of Ad
    • URL Options
    • Mobile URL Option
    • Best and Worst Ads Examples
    • Google Ads Guidelines
    • Copyrights & Trademark Guidelines
  • Google Ads Auction and Bidding

    • What is Ads Auction
    • What is Ad Rank
    • What is Quality Score
    • How to improve Quality Score
    • Improving Ad Relevance
    • Improving Landing Page Experience
    • Improving the CTR
    • What is Actual CPC?
    • How QS affects the Cost?
    • Types of CPC’s
    • Bidding Strategies
    • Auction Insights Tool
  • Ad Extensions

    • Sitelinks Extension
    • Callout Extension
    • Structured Snippet
    • Call Extension
    • Message Extension
    • Location Extension
    • Affiliate Location Extension
    • Price & Promotion Extension
    • App Extension
    • Automated Extensions
  • Conversion Tracking

    • What is Conversion
    • Types of Conversions
    • Website Conversion
    • App Conversion
    • Call Conversion
    • Offline Conversions
    • Implementation Conversion Tracking
    • Practical Case Study
    • Analyzing Conversion Reports
    • ROI Calculation
  • Campaign Reports Analysis

    • Key Performance Indicators (KPIs)
    • Different Levels of Data Analysis
    • Segmenting Data
    • Filtering Data
    • Column Customization
    • Search Terms Report
    • Auction Insights Report
    • Keyword Reports
    • Automated Rules
    • Dimensions Report
  • Display Ads Campaign

    • What is Display Ads
    • Objectives of Display Campaign
    • Bidding Strategies
    • Budget Settings
    • Audience Targeting Methods
    • Demographic Targeting
    • Content-based Targeting
    • Automated Targeting
    • Types of Ad Formats
    • Creating Custom Ads
    • Conversion Tracking
    • Gmail Ads
    • Creating a Gmail Ads Campaign
  • Remarketing Campaign

    • What is Remarketing
    • How to build audience list
    • Types of Remarketing Audience
    • Website audience
    • App Audience
    • Customer List
    • Custom Remarketing List
    • Create a Remarketing Campaign
    • Remarketing Ads
    • Conversion Tracking
    • Common troubleshooting issues.
    • Measuring Results of Campaign
  • Video Marketing with YouTube

    • Why video marketing?
    • Setting a Video Campaign
    • The objective of Video marketing
    • Instream Ads
    • Discovery Ads
    • YouTube Targeting options
    • Bidding Types
    • Type of YouTube Ads
    • Creating a YouTube Ad
    • Remarketing Lists on YouTube
    • Reporting and Analysis
  • Shopping Ads Campaign

    • What are Shopping ads
    • Shopping Campaign Setup
    • Google Merchant Centre
    • Datafeed Setup
    • Types of Datafeed
    • Datafeed Properties
    • Adgroups and Product groups
    • Bidding strategies
    • Reporting and Analysis
  • Mobile Marketing Campaign

    • Why Mobile marketing
    • Types of Mobile marketing campaigns
    • Creating Universal app campaign
    • Bidding Strategies
    • Location & Budget settings
    • Ad Formats
    • Conversion Tracking
    • Reports
  • Google Ads Tools

    • Opportunities Tool
    • Account Access Levels
    • Change History Tool
    • PPC Manager Account (My Client Center)
    • Google Ads Editor
    • Google Scripts
    • Business Manager
    • Account Linking

Download Syllabus - Google Adwords (PPC)

Section 1: Video Editing for YouTube using Canva

  • Video Mixing
  • Audio Mixing
  • Animations
  • Text Settings
  • Speed Settings
  • Searching Videos

Section 2: Thumb Image Settings using Canva

  • Making Thumb Images
  • Making Cover Photos
  • Logo
  • Posters
  • Searching Images/Designs

Section 3: YouTube Channel Settings

  • Channel Name & URL
  • Default Values
  • Tags
  • Cover Photo

Section 4: YouTube Video Settings

  • Video Title, Description & Tags
  • Upload Video
  • Live Broadcasting
  • Video Settings

Section 5: Introduction to YouTube and video marketing

  • Evolution of YouTube
  • The power of online video
  • Why YouTube SEO is important
  • Keeping up with YouTube algorithm changes

Section 6: Producing a Video Content Strategy

  • Content creation planning & strategy
  • Producing a content calendar
  • Identifying content trends
  • What makes content “Shareable”?

Section 7: Publishing Videos and YouTube SEO

  • Video title optimization
  • Video description optimization
  • Video Tags
  • Video thumbnails

Section 8: Content Curation Techniques for Higher Engagement

  • The power of playlisting
  • Optimizing archive and library content
  • Passive content curation

Section 9: Content Distribution and Promotion

  • Other content distribution platforms
  • Paid vs unpaid promotion

Section 10: Passive & Active Cross-promotion

  • What is cross-promotion?
  • What is collaboration?
  • Active cross-promotion techniques
  • Passive cross-promotion techniques

Section 11: Understanding YouTube data & analytics

  • Basics of YouTube Analytics
  • What is watch-time & why is it so important?
  • Understanding your audience via YouTube Analytics
  • Key metrics to track

Download Syllabus - YouTube Marketing

Domain Name Registration

  • Search Domains
  • Top Level Domains (TLD)
  • Country wise domains
  • Domain name registrations
  • Sub Domains

Web Server Settings

  • How to Choose Web server?
  • Dedicated Server, Shared Server, VPS Hosting & Cloud Hosting
  • Basics of Web Server Control Panel
  • DNS Settings
  • Web Server Performance
  • Add on Primary Domains
  • Create sub domains

FTP Software Installations

  • FTP Software
  • FTP Software Installation
  • FTP Configuration
  • How to use FTP Software
  • Upload / Download files using FTP Software

Download Syllabus - Web Hosting (FTP)

OFF Page SEO (Link Building Techniques)

  • Introduction - Off Page SEO
  • Why we need Off Page SEO?
  • How to do Off Page SEO Successfully?
  • Off Page SEO - Factors
  • Best Off Page SEO Strategies
  • Different Type of Links
  • Link Placing
  • Authority (DA & PA)
  • Content Marketing
  • Link Building in Social Media (Facebook, Instagram, Twitter etc)
  • Influencer Marketing
  • Guest Posting / Reviews
  • Google My Business (GMP) Local SEO
  • What is Branding
  • On Page SEO v/s OFF Page SEO
  • Article Submission
  • Forum Submission
  • Quora Posting
  • Social Bookmarking
  • Link Building on Tumblr
  • Link Building on Pinterest
  • Reddit Link Building Techniques
  • CrunchBase Link Building Techniques
  • Youtube Video Marketing
  • Online Press Release
  • Directory Submission
  • Classified Listings
  • Search Engine Submission
  • Pinging
  • Blogging on Blogger.com, Wordpress.com etc
  • Off Page SEO Tools
  • Social Media Analytics
  • Download Syllabus - Off-Page SEO
Course Fees
10000+
20+
50+
25+

Digital Marketing / SEO (Full Course) Jobs in Cochin

Enjoy the demand

Find jobs related to Digital Marketing / SEO (Full Course) in search engines (Google, Bing, Yahoo) and recruitment websites (monsterindia, placementindia, naukri, jobsNEAR.in, indeed.co.in, shine.com etc.) based in Cochin, chennai and europe countries. You can find many jobs for freshers related to the job positions in Cochin.

  • seo analyst
  • seo manager
  • social media marketing
  • facebook marketing
  • youtube promoter
  • digital marketing professional
  • seo professional
  • seo specialist
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Digital Marketing / SEO (Full Course) internship jobs in Cochin

Digital Marketing / SEO (Full Course) Internship/Course Details

Digital Marketing / SEO (Full Course) . Since 2001, We provide digital marketing (SEO) full courses in Cochin with real time internships on web design, wordpress, on page seo, off page seo, facebook marketing, sem, youtube, google ads, email marketing, search engine positions, seo tools, google business (map) listings, webmaster tools, directory listings, content writing.

List of All Courses & Internship by TechnoMaster

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The enviable salary packages and track record of our previous students are the proof of our excellence. Please go through our students' reviews about our training methods and faculty and compare it to the recorded video classes that most of the other institutes offer. See for yourself how TechnoMaster is truly unique.

List of Training Institutes / Companies in Cochin

  • CochinCarsUsedCarShowroomParkAndSale | Location details: Mini Bypass Tripunithura Rd, FACT Nagar, Thrippunithura, Kochi, Kerala 682301, India | Classification: Car dealer, Car dealer | Visit Online: | Contact Number (Helpline):
  • Cochin-SepticTankCleaningErnakulam,SepticTankMaintenanceWorksAndConstructionWorksKochi | Location details: 20/753-D, Hospital Rd, Pourasamithy Junction, Palluruthy, Kochi, Kerala 682006, India | Classification: Septic system service, Septic system service | Visit Online: | Contact Number (Helpline):
  • TourismInvestmentConsultancyCellOfKerala | Location details: Trinity Building,Kaloor-Kadavanthra road,Cochin-17, Ernakulam, Kochi, Kerala 682017, India | Classification: Consultant, Consultant | Visit Online: | Contact Number (Helpline): +91 98472 40456
  • VisionHonda | Location details: Thevara Branch, Mahatma Gandhi Road Opp. Cochin Shipyard, Perumanoor, Thevara, Kochi, Kerala 682015, India | Classification: Honda dealer, Honda dealer | Visit Online: visionhonda.com | Contact Number (Helpline): +91 75930 03999
  • BestSEOFreelancerInCochin-AryaKrishnan | Location details: P.O, Chitteth (h),Thammanimattam,Ramamangalam, Kochi, Kerala 686663, India | Classification: Internet marketing service, Internet marketing service | Visit Online: linkedin.com | Contact Number (Helpline):
  • Cochin-SepticTankCleaningErnakulam,SepticTankMaintenanceWorksAndConstructionWorksKochi | Location details: 20/753-D, Hospital Rd, Pourasamithy Junction, Palluruthy, Kochi, Kerala 682006, India | Classification: Septic system service, Septic system service | Visit Online: | Contact Number (Helpline):
  • GeoTechConstructionCompanyPvtLtd | Location details: 8th Floor, KSHB Office Complex, Panampilly Nagar, Cochin, Ernakulam, Kerala 680036, India | Classification: Civil engineering company, Civil engineering company | Visit Online: geotech.net.in | Contact Number (Helpline): +91 484 231 9162
  • CochinInspectionServices | Location details: LBSRA 268, Industrial Estate Road, Thrippunithura, Ernakulam, Industrial Estate Rd, Thiruvankulam, Kerala 682305, India | Classification: Laboratory, Laboratory | Visit Online: | Contact Number (Helpline):
  • CochinSurakshaFire&Security | Location details: Door No 11/48A, Near Railway bridge, Seaport - Airport Rd, Irumpanam, Kakkanad, Kerala 682309, India | Classification: Fire protection service, Fire protection service | Visit Online: cochinsuraksha.com | Contact Number (Helpline): +91 82815 05634
  • JrMediaTechForDigitalMarketing,Adfilm,WebDesign&SEOCompanyInCochin | Location details: 02nd Floor C/o Insight Tours and Travels Mannanthara Tower, Paramara Rd, Ernakulam North, Kerala 682018, India | Classification: Media company, Media company | Visit Online: jrmediatech.com | Contact Number (Helpline):
  • HalonesTechnologySolutions | Location details: 1st Floor, Kallamkudiyil Bulding, Muvattupuzha, Cochin, Valakom, Kerala 682316, India | Classification: Software company, Software company | Visit Online: halones.com | Contact Number (Helpline): +91 94475 94521
  • CochinExpressCargo | Location details: No.18 B, Moola Yil Towers, Salem-Kanyakumari Highway, South Kalamassery, Kalamassery, Ernakulam, Kerala 683104, India | Classification: Trucking company, Trucking company | Visit Online: | Contact Number (Helpline):
  • CreativeBuilders&Contractors | Location details: 50/975, A5, 1st Floor, Vanaja Arcade, Edappally Road, Cochin - 682024 Near St.George's Church Edappally Road, Ponekkara, Edappally, Kerala 682024, India | Classification: Construction company consultant architect civil engineering construction structured building builders, Construction company consultant architect civil engineering construction structured building builders | Visit Online: | Contact Number (Helpline):
  • FedexInternationalCourierServiceCochinErnakulam | Location details: 1st Floor, Mathewsons Bldg, High School Jn., Edappally, Ernakulam, Kochi, Kerala 682024, India | Classification: Courier service, Courier service | Visit Online: | Contact Number (Helpline): +91 99613 90005
  • Mercedes-BenzRajasreeMotorsServiceBodyPaint | Location details: Cochin Public School Rd, near KMM College, Thrikkakara, Edappally, Kochi, Kerala 682021, India | Classification: Car dealer, Car dealer | Visit Online: rajasreemotors.in | Contact Number (Helpline): +91 95390 68607
  • EXPRESSINTERNATIONALCOURIERSERVICEERNAKULAMKAKKANADCOCHIN | Location details: 1ST FLOOR FATHIMA COMPLEX Opposite Kuzhikkattumoola Juma Masjid Kakkanad, Kochi, Kerala 682030, India | Classification: Courier service, Courier service | Visit Online: business.site | Contact Number (Helpline): +91 85475 28489
  • Finsoft IT Solutions Address: Temp. Marketing Center Architects Chamber, MG Road, Ravipuram, Ernakulam, Ravipuram, Perumanoor, Kochi, Kerala 682016 mobile: 098954 79017,website:www.finsofts.com
  • Code9 Technologies Address: 2nd Floor, Beevi Tower V.K Bava Lane,, S R M Road, Kochi, Kerala 682018 Phone: 0484 240 0409,website:code9tech.com
  • Nestsoft Training Address: Opposite: Ravipuram Pourasamithy, Near Ravipuram Temple, Kochi, Kerala 682016 Phone: 098954 90866,website:www.nestsoft.com
  • IBOT Solutions Address: 36/2686, Azad Rd, Kathrikadavu, Kaloor, Kochi, Kerala 682017 Phone: 0484 403 8845,website:www.ibotsolutions.com
  • SEO Professor Digital Marketing Training Institute Address: No: 219, Ernakulam, Vayu Sena Road, Kochi, Kerala 682030 Phone: 094955 59690,website:www.seoprofessor.in
 courses in Cochin
The town lies at the ocean mouth of 7 essential rivers which begin from the Western Ghats and tour thru Kerala`s midlands, lowlands and coastal areas, to empty out into the Arabian Sea. English, French and the Dutch. Meenakshi Dhote Map 1: Location of Jodhpur Map 1 : Location of Kochi town Map 3: Linkages of Kochi town Source: www. The fund sharing among the Central Government and the State Government? Urban Local Bodies is 75%: 25% and 90%: 10% for North Eastern and special class states. Today, Kochi comprises the mainland Ernakulam, vintage Kochi, Kadavanthra, the suburbs of Edapally and the exurbia of Kalamassery and Kakkanad to the northeast; Tripunithura to the south east; and a set of islands closely scattered withinside the Vembanad Lake. Light showers are skilled from October to December because of the North-West monsoon. As the harbour received prominence, the then ruler of the location shifted his capital additionally to Kochi, giving impetus to the increase of the town. The IPCC describes vulnerability to weather extrade as being decided with the aid of using 3 factors: publicity to hazards, sensitivity to the ones hazards, and the potential to conform to the ones hazards. This marketing campaign ambitions to perform the imaginative and prescient of `Clean India' with the aid of using 2 October 2019, a hundred and fiftieth birthday of Mahatma Gandhi and is predicted to fee over over 62000 crores. TEMPERATURE Surface temperatures variety among 20–35 °C (68–95 °F).

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